# Rafelson Law

> Rafelson Law PLLC is an eCommerce-focused law firm founded by Paul Rafelson — former in-house counsel at Microsoft, Walmart, and General Electric — with over $1 billion in closed eCommerce transactions. The firm represents Amazon, Shopify, Walmart Marketplace, and D2C sellers in account defense, M&A, intellectual property, asset protection, Prop 65 compliance, and full-service corporate counsel.

## Practice Areas

- [Amazon Account Suspension](https://ecom.law/amazon-account-suspension/): Appeals and Plans of Action for Amazon seller account and ASIN suspensions, including safety, authenticity, and listing-accuracy violations.
- [Amazon IP Infringement](https://ecom.law/amazon-ip-issues/): Defense and retraction support for trademark, copyright, patent, and counterfeit infringement claims filed through Amazon Brand Registry.
- [Buy or Sell a Business](https://ecom.law/buy-sell-business/): Sell-side and buy-side eCommerce M&A representation, exit planning, and broker-deal navigation across the full transaction.
- [Buy an eCommerce Business](https://ecom.law/buy-ecommerce-business/): Buy-side legal due diligence, LOI negotiation, and purchase-agreement protection for acquirers, aggregators, and SBA-funded buyers.
- [Sell an eCommerce Business](https://ecom.law/sell-ecommerce-business/): Sell-side representation focused on indemnification caps, earnout enforceability, working capital, and post-closing protection.
- [Mergers and Acquisitions](https://ecom.law/merger-acquisition/): eCommerce M&A counsel from LOI through closing for sellers and buyers across Amazon, Shopify, Walmart, and D2C.
- [Due Diligence](https://ecom.law/due-diligence/): Legal, financial, and platform-specific due diligence for eCommerce and Amazon-based business transactions.
- [Purchase Agreement Negotiations](https://ecom.law/purchase-agreement-negotiations/): Drafting and negotiation of definitive purchase agreements, including reps and warranties, indemnification, and escrow.
- [Business Broker Contract Review](https://ecom.law/business-broker-contract-lawyer/): Review and negotiation of broker engagement agreements before listing or buying an eCommerce business.
- [How Rafelson Law Helps Business Buyers](https://ecom.law/business-buyers-help/): Overview of buy-side services for first-time buyers, aggregators, and PE-backed acquirers of eCommerce businesses.
- [Intellectual Property](https://ecom.law/intellectual-property/): Comprehensive IP protection covering trademarks, copyrights, and patents for eCommerce sellers operating across multiple platforms.
- [Trademarks](https://ecom.law/trademarks-services/): Trademark prosecution, brand protection, and Brand Registry support for eCommerce operators.
- [Copyright](https://ecom.law/copyright/): Copyright protection and enforcement guidance for sellers, including Amazon-specific copyright issues.
- [Patent Enforcement and Defense](https://ecom.law/patent-enforcement-defense/): Patent enforcement, defense, and infringement-claim response for eCommerce product sellers.
- [Full-Service Corporate Law](https://ecom.law/full-service-corporate-law/): Tax planning, asset protection, business structure, and contract law tailored to eCommerce operators.
- [Tax Advisory and Planning](https://ecom.law/tax-advisory-planning/): Tax structuring and compliance for eCommerce businesses across local, state, and federal regulations.
- [Asset Protection](https://ecom.law/asset-protection/): Asset-protection planning to shield eCommerce business owners from creditor claims, litigation, and other liabilities.
- [Business Structure](https://ecom.law/business-structure/): Entity-formation guidance for LLCs, corporations, and partnerships designed for eCommerce operations.
- [Start a Business](https://ecom.law/start-business-legal-help/): Legal guidance for forming and launching a new eCommerce business.
- [Contract Law](https://ecom.law/contract-law/): Drafting, review, and negotiation of supplier, partnership, and service contracts for eCommerce businesses.
- [General Contracts and Legal Agreements](https://ecom.law/general-contracts-and-legal-agreements/): Everyday commercial contracts and legal agreements for online sellers and brand owners.
- [Prop 65 for Ecom Sellers](https://ecom.law/prop-65-for-ecom-sellers/): California Proposition 65 compliance and bounty-hunter defense for Amazon and online sellers, including non-California and small-employer sellers exposed via Amazon's indemnification obligations.

## Resources

- [Rafelson Law Blog](https://ecom.law/rafelson-law-blog/): Articles covering Amazon defense, eCommerce M&A, trademarks, sales tax, Prop 65, TikTok Shop, and platform compliance.
- [eCom Law Library](https://ecom.law/ecom-law-library/): Index of practice-area pages and resources organized by topic.
- [Media](https://ecom.law/media/): Videos and webinars on eCommerce law, Amazon seller pitfalls, sales tax, and Prop 65 compliance.

### Featured Articles

- [Buying and Selling an eCommerce Business: A Comprehensive Guide](https://ecom.law/buying-and-selling-an-ecommerce-business-your-comprehensive-guide-to-a-successful-transaction/): Long-form guide to running a successful eCommerce transaction.
- [Amazon Exit Strategy](https://ecom.law/amazon-exit-strategy/): How Amazon sellers can prepare to exit and maximize transaction value.
- [Negotiating the Broker Agreement](https://ecom.law/negotiating-the-broker-agreement/): Key terms to negotiate when engaging an eCommerce business broker.
- [Copyright on Amazon: Protection at a Price](https://ecom.law/copyright-on-amazon-protection-at-a-price/): Practical look at copyright enforcement on the Amazon platform.
- [Protecting Your Brand in the US with Trademarks](https://ecom.law/protecting-brand-us-trademarks/): Trademark strategy for online brand owners.
- [Legal Primer for Brand Owners: Setting Up a TikTok Shop](https://ecom.law/legal-primer-for-brand-owners-setting-up-a-tiktok-shop/): Legal considerations for brands launching on TikTok Shop.
- [TikTok Commerce and Brand Authorization](https://ecom.law/tiktok-brand-auth/): What Amazon sellers should know about TikTok brand authorization.
- [What Amazon Sellers Need to Know About Prop 65](https://ecom.law/what-amazon-sellers-need-to-know-about-prop-65/): Plain-language overview of Prop 65 risk for Amazon sellers.
- [Stop Losing to Overseas Infringers](https://ecom.law/stop-losing-to-overseas-infringers-you-dont-have-to-take-it-anymore/): Enforcement options for brands facing overseas infringement.
- [Tired of Losing to Competitors Who Break the Law? Here's How to Strike Back on Amazon](https://ecom.law/tired-of-losing-to-competitors-who-break-the-law-heres-how-to-strike-back-on-amazon/): Strategies to address rule-breaking competitors on Amazon.
- [Amazon's Notice That They Are Turning Over Your Company Data: Now What?](https://ecom.law/amazons-notice-that-they-are-turning-over-your-company-data-now-what/): What to do when Amazon notifies sellers of a state-tax data turnover.
- [Beware of Sales Tax Registration Scams](https://ecom.law/beware-of-sales-tax-registration-scams/): Warning about fraudulent sales-tax registration solicitations targeting sellers.
- [Supreme Court Decision South Dakota v. Wayfair](https://ecom.law/supreme-court-hearing-south-dakota-v-wayfair/): Analysis of the Wayfair decision and its impact on online sales-tax nexus.
- [The Ultimate Hazard of Litigation: When Your eCom Lawyer Practices Law-School, Not Practical Law](https://ecom.law/the-ultimate-hazard-of-litigation-when-your-ecom-lawyer-practices-law-school-not-practical-law/): On the importance of practical, industry-specific litigation experience.

## About

- [Homepage](https://ecom.law/): Firm overview, founder background, attorney bios, practice-area summary, and client testimonials.
- [Contact](https://ecom.law/contact-us/): Phone (833) 326-6529, email info@ecom.law, and case-evaluation request form. Office: 2255 Glades Rd, Suite 319A, Boca Raton, FL 33431.

### Key Facts

- Founder: Paul Rafelson — former in-house counsel at Microsoft, Walmart, and General Electric; founder of the Online Merchants Guild (2018); most-cited outside resource in the Congressional antitrust investigation into Amazon's treatment of third-party sellers. Bar admissions: Florida and New Jersey.
- Senior Attorney: Katherine Dariano — M&A, business transactions, and corporate contracts. Bar admission: New York.
- Headquarters: 2255 Glades Rd, Suite 319A, Boca Raton, FL 33431.
- Phone: (833) 326-6529
- Email: info@ecom.law

## Disclaimer

The content on this site is provided for general informational purposes only and does not constitute legal advice. No attorney-client relationship is formed by accessing this content or by submitting a contact form; an attorney-client relationship is established only by a written engagement agreement signed by Rafelson Law PLLC. Past results do not guarantee similar outcomes. Attorney advertising.